Tom Kiefer

General info
ACD / Senior Art Director
Dearborn, MI
Creative, passionate and hard working ACD/Senior Art Director
Experience
Dearborn, MI
Jun 2009 - Present
Freelance ACD/Art Director
TKiefer Creative
Worked for ad agencies including Campbell Ewald, Weber Shandwick, Industri, GTB, SMZ, Mars, Havit Advertising and others on creatively solving marketing challenges for clients that included Port Authority of NY & NJ, GM, Chevy, Ford, The Michigan Lottery, Bagger Dave's, Walmart, Shamrock Farms Dairy, The Detroit Tigers, Marriott, Stony Point Fashion Park, CULink, PayAnywhere, Lifelock, SVS Vision and more.
Detroit, MI
Nov 2018 - Feb 2020
Senior Art Director
Weber Shandwick
Worked on internal communications materials and external branding materials for General Motors, Chevrolet, Cadillac, Buick and GMC. Also worked on social media for Chevrolet.
Birmingham, MI
Mar 2017 - Nov 2018
Freelance ACD/Art Director
Weber Shandwick
Worked on social media for Chevy.
Birmingham, MI
Apr 2013 - May 2016
ACD/Art Director
Industri Advertising
Focused on new business while working on creative for Fathead, Four Points by Sheraton, McDonald's, WeightWatchers, The Shrine Circus, Towne Club, Quicken Loans, Gardner-White, Lee Steinberg Law, Perkins School for the Blind, and the Bottomless Toy Chest.
Southfield, MI
Feb 1998 - May 2009
ACD/Art Director
Doner Advertising
Worked on creative for major national brands including Serta, Bush’s Baked Beans, Owens Corning, Chiquita Bananas, Helzberg Diamonds, Dupont Fabric Protector, Kibbles n' bits, Progressive Insurance, Six Flags, Mazda, Expedia, Hotels.com, The Mills Shopping Malls, Cranium and others. Also worked on web site development for Serta and Bush’s Baked Beans. Was a key art director on several successful new business pitches.
Dallas, TX
Oct 1993 - Feb 1998
Art Director
Publicis Bloom
Worked on creative for major national brands including TGI Fridays, Stouffers, Regional BMW, La Quinta Inns, Krystal, Owens Family Restaurants, (Tandy) Incredible Universe, Nestle, Iron Kids Bread, Similac, Italianni’s, Armor All Home Care products, and Texas Scottish Rite Hospital for Children.
Education
Atlanta, GA
Sep 1991 - Oct 1993
Art Direction
The Portfolio Center
East Lansing, MI
BA Advertising
Michigan State University
Skills
Strategic, Conceptual and Visual Thinker.
Experienced with Adobe Creative Cloud - InDesign, Photoshop, Illustrator and Acrobat.
Efficient in Microsoft Word, Outlook, Powerpoint and Teams.
Experience with Opal and all forms of social media placed on Facebook, Twitter and Instagram.
Experience with video production that involves CG, animation, claymation and compositing.
Proficient at hand drawn roughs and photocomps.
Honors and Awards
CA, Addys, Caddys, Tellys, Effies, Creativity, Madison Avenue Advertising Walk of Fame Inductee (Serta Sheep) Outdoor Creative Challenge Awards, Dallas TOPS merit winner, Show South Student Awards, Leo Burnett scholarship recipient
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